Archive for printed t shirts

Smart Thinking Can Also Look Smart

Posted in UK with tags , , , , , , on May 29, 2008 by Richard

I met with a client a few weeks back and he had the most amazing ‘back of a napkin’ idea for artwork to put onto some promotional T-Shirts. My tongue is in my cheek here….. it was over complicated, and would have cost him a fortune to have produced, and finally, wouldn’t have looked all that good either.

It’s difficult to tell a potential client that their idea sucks.
You risk everything by telling it straight…. don’t you?
Actually, I disagreed, I believe that telling it straight is the only way to do business. I look at it this way. I’m not saying I won’t do it, I’m just giving a professional opinion that there may be a better way. It’s all about opinions right? Have a read my earlier article I did on opinions?



Well, the best part of this is that my potential client has turned into a REAL one. He listened to the advice, and took it. He has commented on the point, telling me how much difference the final out come will be… they are still on the production line, and as long as I can get him and his fellow team mates to do it, I’ll see if I can get a team photo of them all in the finished article.

My advice is to listen to advice from people who have a level of proven expertise. You don’t have to take the advice, or act upon it, simply listen to it. It’s going to be your call on the route you ultimately decide to go forward with, but take a ‘considered’ step forward not a ‘gut feel’.

Making the most of embroidered polo shirts

Posted in Clothing, Trivia, UK with tags , , , , , , , on March 2, 2008 by Richard
Branding_on_the_edgeBack in September, one of our clients needed some embroidered and printed polo shirts for a club trip to the rugby world cup.
They were a rugby club themselves, and were having a ‘jolly’. They needed to be in character/uniform, hence the polo shirts. All in a days work.
There was an opportunity for a few publicity photo’s, why not?
En route to the shoot, in my heavily branded mini cooper, I was wondering what we could do to make it a more interesting photo opportunity…..Mmmmmmmm… now let me think.
Lets look at the ingredients shall we?
  1. A scrumful of big rugby lads
  2. A handful of players in a playful mood
  3. An unsuspecting Richard
  4. A mini cooper readily to hand

Yes, you guessed it. They picked my car up!!!

We win the big order….a Grand Prix team’s T-Shirt order!!

Posted in Clothing, Opinions & Comments, Trivia with tags , , , , , , on February 26, 2008 by Richard

I couldn’t believe my ears when my office manager, Catherine Gregg advised me about our latest customer, “We’ve got a sales order to supply a Formula One team with printed T-Shirts”!!!

Which one? McLaren? Ferrari? Red Bull? The list went on, all meeting with a negative shake of the head, until there were no identifiable teams left….so which Formula one team exactly was it?

The answer was the “Victoria Education Centre”, Branksome,
Bournemouth, who were taking part in the New Milton Pedal Car Grand Prix to raise awareness of the school’s out-reach service, and wanted to have quality printed T-Shirts for the driving team as well as their supporters. Not quite the Formula 1 team I had in mind!!

Using the catch phrase ”
Va Va Vroom….Catch Us If You Can!”, the Victoria Education Centre, which educates children with disabilities, competed against 40 other local companies, amongst them Rolls Royce UK.

Sarah Gilling, Head of Speech & Language Therapy said, “The shirts were fantastic. Not only did they look great, but they raised our profile and helped us with our street collection. The day was such a success that we are planning to do it next year”

The Victoria Education Centre is part of the Shaftesbury Society, a well established charity, and it was our pleasure to help.

I have to say, I’m genuinely pleased that the event, and our small contribution, were a success. Of course its important to us that all of our customers are pleased with our services, big or small, they all matter. Hearing that they looked fab means we have another satisfied customer, and that’s a result!!!

These are interesting times in my business. We’ve been through a lot of change in 2007, and we continue to grow, who knows, we may yet do business with a real Formula 1 Grand Prix team.