A Challenge To Please

I had a consultative meeting with a client today. They are a pest control company seeking to grow their business (aren’t we all?), and with a minimum budget to spend.

Their salesmen do the doorknocking thing… you know, ‘cold calling’. It’s as tough a job to do as any I care to think of. What they needed was something to open doors, to get past the gatekeeper, to be remembered (Memory Hook Marketing), and were asking me to suggest appropriate solutions….. we have over 50,000 promotional items, most of them on our web site, and all of them capable of being personalised to our clients own requirements, but which, if any, would match his requirements?

I know what I suggested… but what would you?

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One Response to “A Challenge To Please”

  1. […] Challenge To Please Published in March 14th, 2008 Posted by Pest Control in Pests lengates wrote an interesting post today onHere’s a quick excerptThey are a pest control company […]

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