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Archive for May, 2009

If I have a mantra, I guess its, “Don’t buy a promotional gift that appeals to YOU, buy one that will appeal to your target market”.
As owner of RT Promotions, when meeting with clients, time and time again, I try to hold them back (its usually the bosses that are worst) who are buying promotional giveaways [...]

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The guidelines and Code of Conduct is designed for anyone who is planning a Balloon Release. We believe this should be strictly adhered to in the interest of safeguarding the environment.
Guide to Balloon Releases:
This information and the Guidelines and Code of Conduct are provided for people and organizations planning their own balloon release for fund [...]

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Sometimes, you simply HAVE to say enough’s enough….. NO.
My business RT Promotions does a lot of work with Agencies. Agencies aren’t the real client. they are acting on behalf of clients, usually doing a whole load of work: brochures, adverts, branding, launch party, new stationery, etc, etc…. and my line of work, promotional gifts is [...]

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Odd title that don’t you think? Getting to know ‘me, as opposed to ‘you’. In fact, those of you that read my blog regularly will know that my passion is about getting to know my ‘clients’…. so why ‘getting to know me’?
I’ve decided to broaden my blog out a little bit, and let you know [...]

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Sometimes, no matter how BIG your business, it can be the small things which make the difference between a sale or no sale.
Take these little character ‘bugs’ for example. They are about as low-cost promotional giveaway item that you can buy, and there in lies the point. The more expensive the promotional giveaway, the more [...]

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This is a rare moment….. a ‘personal’ blog moment from the Memory Hook Marketing Man. But, I feel it’s appropriate, and wanted to share it with you, after all, I am ‘real’.
The business is going really well. Success brings fresh challenges, and some, are on a personal level. As a business without a board of [...]

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The industry my business operates in, the ‘Promotional Gifts Market’ has been around for over a hundred years, and there’s one industry practice that irritates me so much, I feel the need to write about it. It’s a practice that must surely date back to the Ark.
The industry has a weird policy over things called ‘overs [...]

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