My business, branded promotional gifts, is all about finding a Memory Hook to appeal to your clients. Sometimes its a simple gifts, that’s it, just a gift. You’re hoping they’ll keep the gift, perhaps on their desk, and remember you everytime they see and use the gift, that the ‘Memory Hook’, you’re making it hard for [...]
Archive for April, 2009
Appealing To Your Senses
Posted in Conferences, Memory Hook Ideas, Promotional Gifts, Trade Shows, tagged Promotional Gifts, personalised gifts, memory hook gifts, memory hook marketing, Branded giveaways, RT Promotions, Senses, touch, see, feel, hold, sound, colour, smell, perfume, eau de toilette on April 13, 2009 | Leave a Comment »
Recycling v Energy Use
Posted in ECO Friendly, Promotional Gifts, tagged eco friendly promotional gifts, energy efficient, production techniques, promotional products, recycled, recycled paper, RT Promotions, virgin paper on April 11, 2009 | Leave a Comment »
The promotional gifts market has seen a massive increase in demand for recycled and ECO friendly products for businesses to use to promote their business. The demand has caused a response from the manufacturers who battle to meet the challenge, and try to inspire by developing ever-original and creative products. This in turn leads to [...]
How Does It Feel Being An SME?
Posted in Opinions & Comments, UK, tagged employment, innovations, medium sized businesses, private sector workforce, smalll businesses, SME, SME's, UK turnover on April 9, 2009 | 2 Comments »
Here in the UK, we use a definition for businesses defined as either small or medium, and it’s SME. My business is just entering its fifth trading year, and commencing from a standing start, it will come as no suprise that we are certainly ’small’ with aspirations of being ‘medium’, and it feels fine. The business is [...]
A ‘Slave’ as a PR Stunt?
Posted in ECO Friendly, Opinions & Comments, Promotional Gifts, Trade Shows, UK, tagged clever ploy, ECO Pen, prize draw, product knowledge, promotional pens, RT Promotions, slave, Top Pen Supplier, trade show, training on April 6, 2009 | Leave a Comment »
I received an email from one of my biggest suppliers the other day. Apparently my business RT Promotions had won a ’slave for the day’. I was bemused and impressed in equal measures. I had entered my business card into a prize draw whilst at a trade show, and my name came out of the [...]
If it doesn’t exists – Go Create It!!!
Posted in Memory Hook Ideas, Promotional Gifts, tagged bespoke, brand, Brief, customised, Lasting memory, memory hook marketing, Promotional Gifts, RT Promotions, sourcing, unique on April 4, 2009 | Leave a Comment »
It used to be the case that only the BIG HITTERS could consider having a bespoke or unique promotional product. They were expensive to get designed, and then horribly expensive to go through pre-production and into full production with. You couldn’t even consider doing it if you only wanted a couple of hundred items. Times [...]
ECO Friendly Promotional Products – Some Facts
Posted in ECO Friendly, Opinions & Comments, Promotional Gifts, tagged Branded giveaways, eco friendly promotional gifts, promotional products, recycled on April 1, 2009 | Leave a Comment »
So you’ve made a decision.
You’re going to make sure that the next time your company orders any Promotional Branded giveaways, that they are ECO Friendly or Recycled in some way.
And then someone asks you a question: “Surely buying a promotional product that’s made from recycled products is in itself, contributing to an industry that produces [...]
A Sense Of Humour Can Help
Posted in Opinions & Comments, UK, tagged business owner, complaining, economy, every cloud has a silver lining, Laura McHarrie, moaning, positive, taxi cabs, The Hidden Edge, upbeat on April 21, 2009 | 2 Comments »
In these difficult and challenging times, I find that most people fall into one of two camps:
1: Those that moan about EVERYTHING, and blame the government for the condition of the economy, and more often than not, expect that same government to get them out of the mess.
2: Those that are on the lookout for [...]
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