Hidden Advertising

I’ve long been an advocate of ‘memory hook marketing’, the subtleness of simply brushing your message past a targets brain, and using these techniques to my customers advantage. It’s just I don’t hear that many other people talking about it, let alone writing about it.
And then I saw this article, entitled “Hidden Advertising“, by Mark [...]

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Blogging and Linking

Wow…….
The great thing about blogging is you just never know who you’ll blog/bump into next.
I had a link into my blog from this site. It’s based in Sweden, and he has some pretty cool images and ideas.
What a refreshing change after all of the nonsense spam links I get, to have someone in another country, simply [...]

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Carriage – Where can it go wrong?

You’ve ordered the promotional item, they are being personalised, and it’s simply a matter of getting the goods delivered to you. What could possibly go wrong?
My business, RT Promotions, working in partnership with our suppliers, do our  very best to ensure our customers valued goods arrive on time, and at the right location, on every single [...]

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Get To The Point

Does your industry use jargon?
My company operates in the Promotional Gifts and Giveaways sector, and boy, does this sector use jargon!!
I plan to put a page on this blog, probably called “Jargon Buster”, and aim to remove the smoke and mirrors from the words we use all too commonly. Hence the title, let’s just get to [...]

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